Mortgage Marketing

A quick “no” is much, much better than a 6 week “maybe” trying to find a “yes.” If you can’t find a solution within a few days what makes you think one will magically appear later. The sooner you can give a definite answer the less disruption you will cause in the life […]

We are experiencing some of the most turbulent times in history. The Stock Market is a roller-coaster ride. The Internet has created a whole new economy. And, this is just the beginning… There are literally hundreds of different marketing strategies you could be using to grow your mortgage business but only a few that […]

“Having only one location on the web is like being a needle in a haystack; the trick is to have more needles.” Don’t miss the downloadable Web Tracking Chart at the end of this article to monitor your Internet marketing. If you don’t have a web presence yet, this is a great time to get started […]

I was reading a book a few nights ago that was recounting the importance of maintaining the proper mindset to accomplish your goals in marketing and sales. One illustration really caught my attention. The author Robert Allen compared marketing to popcorn. Low Cost and No Cost Marketing Start with Free Ebook. www.mortgage-marketing-secrets.com On the surface I’m sure this sounds […]

This morning I heard some very disturbing news. The local independant coffee shop that my wife and I frequent daily is going out of business and moving to another town close by where the rent is cheaper. The owners of this really fine establishment have become very good friends of mine over the past several […]

First “Aha!” Do you over deliver? Or do you over promise? We are all offering a service and because of that fact you must always set REALISTIC expectations and go above them. What do I mean? If you committ to an approval or closing date make sure it is realisitc and then try to do it […]

In this busy world of technology and e-mail, one of best things you can do to nail down a loan deal, seal a long-term relationship, or woo a prospect - is to write a personal letter! 2 Extra Loans in the Next 30 Days Low Cost and No Cost Marketing Techniques. Some can be applied in minutes! www.mortgage-marketing-secrets.com Here […]

Many loan officers struggle to achieve a steady, consistent flow of referrals from real estate agents. If you’re one of them, you’re in good company– it’s my experience that most are otherwise good, reliable, solid originators. How do I explain this seeming discrepancy? It’s simple: Building referral business from realtors presents challenges that have very […]

You have probably heard a thousand times, that mortgages is a people business. You have to go out and meet people. You have to know a lot of people. The more you know and talk to the better. But what happens if you are shy and you just do not feel comfortable approaching strangers and […]

The primary benefit of having your own domain name is you can choose something that’s easy to remember and easy to share with others. Set it up so it forwards to your GoGetLoan web page and you’re ready to start announcing it to the world. Use it on your business cards, car magnets, ads and […]