General

Put the Internet to Work for You:
Your Three Avenues onto the Web

Sunday, December 10th, 2006
“Having only one location on the web is like being a needle in a haystack; the trick is to have more needles.” Don’t miss the downloadable Web Tracking Chart at the end of this article to monitor your Internet marketing. If you don’t have a web presence yet, this is a great time to get started […]

Benefits of Your Own Domain Name

Tuesday, September 12th, 2006
The primary benefit of having your own domain name is you can choose something that’s easy to remember and easy to share with others. Set it up so it forwards to your GoGetLoan web page and you’re ready to start announcing it to the world. Use it on your business cards, car magnets, ads and […]

Court Decisions Cause RESPA Compliance Confusion

Wednesday, May 10th, 2006
More tips on RESPA law, guidelines and violations for real estate agents and loan originators from former HUD investigator and RESPA expert, Dr. Gary Lacefield. Three U.S. Appeals Court found mark-ups do not violate the fee-splitting prohibitions of RESPA while three other Circuit Courts affirmed the department’s position that markups can violate the fee-splitting prohibitions […]

Real Computer Support in Real Time

Sunday, May 7th, 2006
Few phrases can bring as much anxiety to the computer user as “Contact Tech Support”—and for many good reasons. 2 Extra Loans in the Next 30 Days Low Cost and No Cost Marketing Techniques. Some can be applied in minutes! www.mortgage-marketing-secrets.com For some, this phrase means endless “hold” times with little hope of a favorable outcome. To others, the expectation […]

Emailing Large Files with YouSendIt.com

Sunday, April 16th, 2006
The website service, YouSendIt.com, may have equal application for both personal and business communication. Along with giving you the ability to send large files, YouSendIt gives the email recipient the option of visiting the website to download the file—which I consider a simple courtesy. If your friends email you huge attachments that tie up […]

Let the Games Begin—The Big 3 Introduce Their FICO Fighter: Vantage Score

Saturday, April 8th, 2006
In March 2006, the three major credit-reporting bureaus (Experian, Equifax and Trans Union) announced a joint venture that will compete directly with credit-scoring giant, Fair Isaac. The new company, called Vantage Score Solutions, LLC, will market their own credit-scoring software which produces a credit report card called “Vantage Score.” The main pitch being used […]

Are You Prepared for the Worst?

Thursday, March 9th, 2006
For the first time in many years, the mortgage industry is facing the real possibility of rising interest rates and a flattening or shrinking mortgage market. As a loan originator, are you prepared for your company cutting commission rates, reducing support staff or even closing their doors? Although our business climate is still very strong, […]

8 Simple Ways to Break
an Internet Junkie Habit

Friday, December 23rd, 2005
Tips from the 11th new rule of online marketing: Old Rule: Best practices are the best practices. New Rule: Best practices are the ones that work for me. No doubt about it, the Internet can be addictive. It’s easy to access 24/7, it’s endlessly fascinating, and it’s habit forming. You’re at your keyboard, checking on the latest tech […]

Boost Your Confidence,
Credibility and Career

Monday, July 18th, 2005
There’s one skill you can develop that will boost your confidence, credibility and career. It’s public speaking. If the very thought makes you queasy, you’re not alone. For some people, only death is more frightening. For others, death is preferable. Are you the latter? Avoiding the spotlight? Suffering not just butterflies but sheer panic? Dry […]

Share with Your Customers:
Raise Your Credit Score in 45 Days

Friday, June 3rd, 2005
1. Paying a collection account can actually reduce your credit score, here’s why: The credit scoring software looks at the date of last activity on the credit report to determine what effect it will have on the credit score. Collection agencies will update your credit report to say “Paid Collection” whenever you pay a collection. […]